The Future’s Closer Than You Think — And These MSP Resources Prove It
If you’re an MSP leader looking ahead and wondering what the next three years will look like, you’re not alone.
Between the rise of AI, growing demand for co-managed IT, and ever-shifting client expectations, the future of the Managed Services industry isn’t just coming—it’s already knocking.
This week’s Tubbservatory brings together five powerful resources to help you not just survive that change, but lead through it. Whether you’re thinking about smarter sales, building better internal partnerships, or just trying to get your team to leave a voicemail (yes, really!), there’s something here for you.
Let’s dive in 👇
1. Microsoft’s 2025 Work Trend Index: The Rise of Frontier Firms
This year’s Work Trend Index from Microsoft is packed with insights into the evolving world of work — and it’s essential reading for MSPs.
The standout theme? The emergence of “Frontier Firms” — businesses that are integrating AI not just as assistants, but as autonomous collaborators. The report explores how these firms are using AI to drive productivity, increase agility, and deliver serious ROI.
There’s also a strong focus on workforce upskilling — a major opportunity for MSPs to lead by example and support their clients in navigating change.
✅ Free to download and well worth the read.
2. The Financial Freedom Calculator – Are You Building the Exit You Want?
Many MSP owners are so focused on day-to-day operations that they don’t take time to consider what their business is building for them personally.
Enter the Financial Freedom Calculator by Laura Cook, an expert MSP exit consultant. This simple but powerful tool helps you calculate what your business needs to be worth to support the life (and exit!) you want.
As Laura wisely puts it: “If you’re not planning your freedom, you’re hoping for it.”
3. Streamline and Secure Your MSP Business
This upcoming webinar by Acronis & Rewst promises real value for MSPs looking to reduce operational complexity and improve margins. Learn how automated cybersecurity can streamline your service delivery, reduce human error, and deliver measurable financial benefits.
Date: 12th June 2025
Tubbservatory: The 23 May 2025 Weekly Video
https://youtu.be/_ttww91OXoA
4. Apollo – AI Sales Platform to Help MSPs Win More Deals
Looking to sharpen your sales process? Apollo is an AI-powered platform designed to help MSPs:
- Build smarter pipelines
- Enrich data
- Use AI call assistance
- Execute go-to-market strategies
It’s practical, smart, and could be a game-changer for how you approach sales.
5. Uptime Live Returns: See you in London on 25th September 2025
One of the standout MSP events of last year is back for 2025! Uptime Live — the brainchild of Jason Kemsley and Bradley Munday — offers fresh, business-focused content, and a speaker line-up you won’t find elsewhere.
If you’re an MSP leader who wants to learn, connect and grow — this is one for the calendar.
And there you have it — another Tubbservatory in the books!
From scaling with AI and navigating sales conversations, to collaborating with internal IT teams and unlocking the power of automation, these resources are designed to help you work smarter, serve better, and grow faster as an MSP.
Whether you’re planning your future exit, refining your service delivery, or just looking for fresh ideas to stay ahead — there’s something here for you.
What stood out to you most this week? Have you put any of these tools or strategies into action?
I’d love to hear your thoughts — feel free to leave a comment, or better yet, connect with me on LinkedIn and join the conversation with other MSPs in our community.
Until next time — keep pushing forward!
P.S. Don’t forget to subscribe to my weekly MSP Insights email for more industry updates and resources. Sign up at http://tubb.co/nl.
